Share Current Affairs at General Information Meetings

13.10.2021
Illustration with the text Marketing Data Services to Researchers and Good Practices

The Good Practices series continues with Mika E. Virtanen's suggestion to pitch services at faculty information meetings.

At the University of Oulu, some faculties organize joint “current affairs” info sessions, coordinated by the Unit for Strategy and Science Policy. The audience consists of staff of the faculty or its departments, including active researchers. 

At these sessions, there is an opportunity to give brief news flash presentations or pitches, the goal being to raise awareness and draw attention to the topic. The time is limited, so the topic should be clearly defined and presented in a brisk style. The presenter should be an expert, who can deliver a compelling “elevator pitch”.

Feedback has not been collected, but the presentations have clearly led to questions and concrete service requests based on the presented topics.

+ –

Suitable for raising awareness on various topics. Possible to reach the whole university staff.

With sufficient expertise it is fast to carry out with little effort.

Does not reach students.

General meetings are organized too infrequently.

Participation rate is not 100 %.

 

Text: Mika E. Virtanen, University of Oulu
Image: Unsplash/Tamanna Rumvee (adapted)

Previously in this series:

Research data
Marketing Data Services to Researchers

You might also be interested in

Illustration with the text Marketing Data Services to Researchers and Good Practices
Familiar Faces Build Trust
20.10.2021
Targeted face-to-face communication boosts research services communication, Mari Elisa Kuusniemi writes in the latest installment of the Good Practices series. 
Illustration with the text Marketing Data Services to Researchers and Good Practices
Web Cafés Facilitate Discussion
14.9.2021
In the second part of the “Good Practices” series created by the Marketing Data Services to Researchers working group, Mika E. Virtanen introduces casual discussion events at the University of Oulu.